GMC and Wheelers Celebrates 25 years of Denali

It’s been 25 years since GMC launched the Denali, a name synonymous with luxury, technology, and performance. From its debut in the GMC Yukon to the groundbreaking Sierra EV Denali released in 2024, Denali has set the standard for premium trucks and SUVs. This year marks a quarter-century milestone, with over 2 million Denali vehicles sold in the U.S., accounting for more than 30% of GMC retail sales in 2024.

The Denali Legacy: A Name That Speaks for Itself

Named after the tallest peak in North America, the Denali brand is so iconic that many customers simply refer to their vehicles as “a Denali.” What began as a trim level for the GMC Yukon has expanded into a full lineup of premium trucks and SUVs, from the Terrain compact SUV to the Sierra HD. In 2022, GMC elevated the Denali experience with the launch of the Denali Ultimate trim, offering even more luxurious features on models like the Sierra and Yukon.

The Denali brand’s reputation for blending premium design, advanced technology, and rugged capability has made it a global success, reaching markets in Korea, Mexico, the Middle East, and soon China, Australia, and New Zealand.

A Special 25th Anniversary Denali Yukon Package

To commemorate this milestone, GMC is offering a 25th Anniversary Denali Package for the Yukon SUV. Limited to fewer than 3,000 units globally, this exclusive edition is available in Denali and Denali Ultimate trims and features bold design elements, including:

• Black 24-inch wheels with black center caps
• Black mesh grille
• Black illuminated front GMC emblem
• Black nameplates and badging
• Black mirror caps

This package is a testament to Denali’s legacy of style, sophistication, and exclusivity.

Denali: Driving GMC’s Success

Denali is more than a name—it’s a key driver of GMC’s growth. In 2024, the 2 millionth Denali, an Onyx Black Sierra 2500 Crew Cab Denali, was sold in Austin, Texas. The success of Denali is a cornerstone of GMC’s “Professional Grade” ethos, resonating with customers around the globe.

“Denali represents the pinnacle of GMC’s ‘Professional Grade’ ethos,” said Jaclyn McQuaid, global vice president, Buick GMC. “The unique combination of premium design, luxurious appointments, advanced tech, and true capability continues to resonate with customers in the U.S. and around the world.”

Looking Ahead: The Future of Denali with EV Innovation

As GMC embraces an all-electric future, the Denali brand is evolving. The recent launch of the Sierra EV Denali exemplifies what the next generation of Denali offers—merging performance, technology, and sustainability. “It reimagines what an EV truck can be,” said McQuaid. “The Sierra EV Denali combines performance, tech, and capability in a package that is truly the Denali of EVs.”

Discover the Denali Difference at Wheeler’s Family Auto Group

Experience the legacy of Denali for yourself at Wheeler’s Family Auto Group. From the classic Yukon to the cutting-edge Sierra EV Denali, we invite you to explore our lineup of GMC Denali vehicles. Visit us today and see why Denali has been setting the standard for 25 years.

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Source: blog